Why Companies Need Web Performance Monitoring
Most of us believe that content and popularity of websites are the only factors, which are responsible for the success of our sites. But beyond that, even more, important is speed and user experience.
Sometimes due to technical reasons, a website may become slow. When such issues persist, users will see incomplete or blank pages. Such a situation is annoying for web users, and they may turn towards your competitor websites. It’s even worse for the ecommerce, as every lost prospect is a lost sale.
People who spend time online have high expectations. They anticipate websites and online applications to load at lightning speed. Businesses need to show the perception of a successful website to make an excellent first impression on their online users.
Previously, a competitive edge was gained through quality of content and superiority of the product. Now, speed and user experience has been added to the mix.
Additionally, your customer journey and experience plays a huge role. Without a solid reputation and exceptional user experience, companies find it difficult to compete. It takes years to make the image of the company but only a few minutes to destroy it. Slow, lagging and frequently crashing websites can destroy the image of the company in no time. Performance monitoring is essential to prevent the errors and maintain the image of the company.
A performance monitoring solution helps the company to get more favorable reviews. It will help you determine slowness issues and improve the user experience. It also helps to find user experience issues early, so that you can fix them even before you get user complaints.
E-commerce websites have to become more conscious of the performance of their website so that these downtimes are minimal, and they can maintain and increase their sales trends.
Search engine providers came up with some rules concerning the ranking of their search results. Several months ago, they also added speed as one of their rank impacting factors. Businesses which optimize their website for best ranking in search engines should therefore also invest in continuous performance monitoring and optimization.
Your end users won’t care about the reason for outages or slowdowns. They expect an up and running application with pages loading at high speed. Web performance monitoring is a critical resource for websites of all sorts because it provides the true end-user perception of your services and gives businesses valuable insights into problem spots.
Risk Free 30 Day Trial
Feel free to check out our monitoring solution. You can claim a 30-day free trial of our end-to-end monitoring solutions: UserView, BrowserView or ServerView. We provide powerful website monitoring and performance testing tools.
Our pricing is a pay-as-you-go model so that you don’t have to invest heavily in monitoring environments or monitoring licenses. We offer advanced scripting in over 40 devices, and real browser testing in Chrome, Internet Explorer, Android, and iOS.
Our monitoring servers are at over 30 locations around the world on a variety of major Internet backbones. Also, our alert system is highly customizable and can provide notifications in real time to your team members as an SMS, email or push notifications.
Our monitoring platform offers extensive online reporting features and shareable dashboards with real-time and historical data. Also, you can provide your customers with Service Level Agreement reports.